Whether the subject is sports, fashion or fiduciary investment advice, it’s always gratifying to be found in good company. We are honored our special friends Sid and Ann Mashburn recently added Odds On to their website, in Sid’s Home / Books collection. Better still, we’re right next to a favorite read of our own: Astroball, by Ben Reiter. And who doesn’t want to be seen hanging out with tennis legend and shoe icon Stan Smith (whose book I bought for myself at Christmas)?

If you’re from LA, Houston, Dallas, DC or Atlanta, you likely know what the Mashburns are all about, as these fine American cities are lucky enough to have physical Mashburn stores. For the rest of the U.S., with just a taste of their world through the web, know this: The Mashburn stores are as closely aligned with our evidence-based investment firm as any clothing retailer could be. It may sound weird, but it’s true. Their people, values, and vision all mirror our own. Sid said it best the first time we met him: “Either you stole my playbook or I stole yours.”

Bottom line, we’re honored to have made the list and hope Odds On will continue to inspire and welcome readers to seek fiduciary investment advice for their wealth management. And even if you don’t walk away with a copy of our book from Sid and Ann’s site, you’ll still know more about one of the great emerging retailers in our country.

There are many aspects of wealth management we cannot control. Tax codes evolve. Global events come and go. The markets will go up and down. By carefully minimizing taxes due, we can exert an important degree of control over maximizing end returns – the kind you get to keep as your own.

It starts with our annual tax packets. Each year, we aggregate our clients’ Form 1099s from Schwab, and deliver them to their tax professionals for timely and efficient tax-filing.

That’s just one small thing. We are working all year round to help our clients keep a lid on their taxes due. Below are additional examples:

• Asset Location: Locating the most tax-efficient holdings in taxable accounts, and the least tax-efficient holdings in tax-deferred or tax-free accounts, to minimize a portfolio’s overall taxes due.
• Tax-Loss Harvesting: Acting on opportunities to reduce taxes through tax-loss harvesting when appropriate.
• Tax-Managed Funds: In taxable accounts, using tax-managed funds whenever possible, to reduce the capital gains and dividends that fund managers must pass on to shareholders.
• Tax-Favored Accounts: Helping clients establish tax-favored IRAs, 529 plan accounts, Healthcare Savings Accounts (HSAs) and similar accounts as appropriate.
• Charitable Giving: Helping clients shift their tax-wise charitable giving plans following the Tax Cuts and Jobs Act of 2017. For example, implementing Donor Advised Funds and Qualified Charitable Distributions when appropriate.
• Estate Planning: Collaborating with clients’ estate planning and insurance professionals to consider advanced planning strategies for minimizing and covering taxes due upon estate transfer.

So, this spring – or any time of year – let us know if you’d like to explore how you might increase your overall wealth by decreasing your taxes due.

Who will you be rooting for in Super Bowl LIII on February 3^rd – the Patriots or the Rams? Either way, you’ll be among millions of fans tuning in for the big game.

That means the pressure is on, for both teams. You’d think this would encourage players and coaches to give it everything they’ve got. By some measures, I’m sure they do. But I also believe there’s a secret weapon neither team will be taking advantage of: Forgoing the option to punt.

What if more coaches were willing to let convention-challenging research be their guide? They might end up featured in an HBO “Real Sports” segment. That’s what happened to Pulaski Academy Head Coach Kevin Kelley from Little Rock, Arkansas. He earned a reputation for being “the coach who never punts,” after he decided to heed the data, and employ an atypical tactic of almost always going for the fourth down instead of punting. Check out the trailer here:

Of course, we feel the same sort of data-driven strategy and disciplined perspective should be applied to your evidence-based investing. So do others, which is why our friends at AQR featured a conversation between AQR Principal Toby Moskowitz and the same Coach Kelley in one of their podcasts, “Hot Hands and Cold Feet.” (Fast-forward to minute 10:00 to hear the specific conversation.)

While we call Kelley evidence-based, others have called him “crazy,” “insane” or “mad scientist.” If he is, his results don’t show it. In his conversation with Moskowitz, Kelley notes his record at Pulaski Academy is 179 wins/25 losses, with seven state titles in the past 15 years.

Consider these insights as you enjoy Super Bowl LIII. Consider it, too, as you stick with your best-laid investment plans in our competitive markets. I say, go ahead and let others call you crazy, if that’s what it takes to achieve your personal financial goals.