The charismatic character in the photo above is a marketing genius and a provocative thinker. His name is Seth Godin. Long-time friends know that I’m a Seth Godin Superfan. Call me a “Sethy.” Much of his writing reflects his strong belief in taking the long view.

Seth often says, “People like us do things like this” when fellow tribe members connect their values with how they live their lives. In particular, Seth sounds like us…clients, team members, and other evidence-based investors in this recent post. See if you agree.

If you don’t quite get the connection and want to learn more, let’s talk! Set up a call or meeting here.