Our good friend (and Matt Hall’s podcast guest) Carl Richards has been discussing a concept that may feel foreign to many people when they think about investing. It’s called a “Statement of Financial Purpose. “

Historically, we’ve talked to clients about goals – we help to set them, work to achieve them, cross them off the list, and move on to the next. A Statement of Financial Purpose is something more profound than just goals. It’s the why behind the goals. This statement is not lengthy; it’s usually a sentence or two and, typically, pretty simple, but it’s not easy. 

We have introduced this concept to clients over the last year, and the reception has been very positive. Initially, clients are a bit hesitant when we present the topic, but it has led to some great conversations, and, in certain instances, spouses have uncovered things they didn’t know about the other person! Additionally, we’ve found these conversations especially valuable in guiding the recommendations and decisions we make with our clients.

Please feel free to reach out if you’d like to learn more about creating your Statement of Financial Purpose.