We can’t help but point out this recent (and expensive) full page advertisement from Fidelity about their belief in active management. Though you won’t hear us say that active managers can’t possibly win in the short-term, we certainly know that it’s hard to identify the winners in advance.

The 15-year data on the odds of active management (as shown in this graph) indicates that we’re far better off adopting a low-cost, evidence-based approach and sticking to it over long periods of time. Doesn’t that sound prudent?